We were honored to grace the pages of SKI Magazine this month. The article, What it Takes to Run a Nonprofit Ski Hill, touts our nonprofit business model and the benefits it can bring to the community.
For ski areas like…Mount Ashland, this typically means prioritizing accessibility, keeping lift ticket prices low, and investing in learn-to-ski programs, sometimes at the cost of making large-scale improvements to infrastructure. “The ski area must be driven by a higher purpose and desire to make an impact,” explained [Director of Marketing and Development Michael] Stringer. “Ultimately, we’re working towards something bigger. In our case, making the community a better place to live and helping everyday people afford to ski.”https://www.skimag.com/ski-resort-life/nonprofit-ski-areas
We are so incredibly fortunate to have a community here in Southern Oregon that so generously supports our local mountain. We owe so much gratitude to our community supporters going back to 1992 with the “Save Mt. Ashland” campaign. Thanks for helping us garner this publicity!
Mt. Ashland is managed by the 501(c)3 nonprofit Mt. Ashland Association. We welcome your donations and no gift is too small. Please consider making a donation of financial support today.